Wine News
Louis Roederer rebrands packaging
Louis Roederer
intends to build on its new image of combining tradition and innovation (as
seen with the launch of its innovative new website), with the
rebranding of its established packaging.
The redesign seeks to make the whole range more consistent, with a purer, simpler and much more elegant style, while maintaining the unique characters of the individual wines.
A move from overt opulence to understated luxury, every Roederer bottle now displays the attractive white medallion previously reserved only for Cristal and the labels are smaller and simpler in both form and content.
View more information about Louis Roederer
The redesign seeks to make the whole range more consistent, with a purer, simpler and much more elegant style, while maintaining the unique characters of the individual wines.
A move from overt opulence to understated luxury, every Roederer bottle now displays the attractive white medallion previously reserved only for Cristal and the labels are smaller and simpler in both form and content.
View more information about Louis Roederer
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