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Our cookie policy



What are Cookies?

A cookie is a small data file, typically containing letters and numbers, downloaded onto your device when you access our website. These cookies enable us to collect information about how our websites and services are being used and to manage them more efficiently.

How do Berry Bros. & Rudd use cookies?

We use cookies for a number of reasons. Some are necessary for the website to function correctly, such as ensuring your security or remembering the contents of your basket. We also use cookies to optimise the performance of the website.

We also use cookies in conjunction with analytics software, which allows us to track and measure patterns of behaviour so that we can improve your website experience.

You can disable cookies by modifying the settings in your browser. However, if you chose to do this you may not be able to use all of the features of our website.

Details of the cookies that we use, their purpose, and how long they are stored on your device, are set out in the table below.

If you have any further questions relating to our use of cookies, then please email us at privacy@bbr.com.
 

Cookies on BBR.com

 

Necessary

 

Source

Cookie name

Duration

Purpose

bbr.com

AWSALB

6 daysHelps to load pages faster by spreading users across multiple servers.

bbr.com

AWSALBCORS

6 daysHelps to load pages faster by spreading users across multiple servers.

bbr.com

CookieConsent

1 yearStores the user's cookie consent state for the current domain.

bbr.com

JSESSIONID

SessionPreserves users states across page requests.

bbr.com

fcaid

SessionSet by our live chat platform FrontApp Inc. and allow it to function correctly.

bbr.com

fccid

SessionSet by our live chat platform FrontApp Inc. and allow it to function correctly.

bbr.com

fcpmuc

SessionSet by our live chat platform FrontApp Inc. and allow it to function correctly.

bbr.com

fcuid

SessionSet by our live chat platform FrontApp Inc. and allow it to function correctly.

bbr.com

inBondMode

SessionRemembers the selected price option as users move between pages.

bbr.com

pages_viewed

SessionRemembers previous pages as users move between pages.

bbr.com

retailMode

SessionRemembers the selected price option as users move between pages.

Double Click

test_cookie

1 dayUsed to check if the user's browser supports cookies.

Emarsys

xp

1 yearControl cookie used in connection to the website’s Content Delivery Network (CDN).

Google

rc::a

PersistentThis cookie is used to distinguish between humans and bots. This is beneficial for the website.

Google

rc::c

SessionThis cookie is used to distinguish between humans and bots.


 

Statistics

 

Source

Cookie name

Duration

Purpose

Dynatrace

rxvisitid

SessionSets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes.

Dynatrace

rxVisitor

SessionUsed to store an anonymous ID to associate website sessions from returning visitors.

Dynatrace

rxvt

SessionSets a timestamp for when the visitor entered the website and last visited the different subpages on the website. This is used for analytical purposes on the website.

Dynatrace

dtCookie

SessionMonitors the performance of the website.

Dynatrace

dtLatC

SessionMeasures how long it takes for information to pass between the website and the server.

Dynatrace

dtPC

SessionTracks user behaviour to help improve performance.

Emarsys

s

SessionSets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes.

Google

_ga

2 yearsRegisters a unique ID that is used to generate statistical data on how the visitor uses the website.

Google

_gat

1 dayUsed by Google Analytics to throttle request rate.

Google

_gid

1 dayRegisters a unique ID that is used to generate statistical data on how the visitor uses the website.

Google

collect

SessionUsed to send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels.

Hotjar

_hjAbsoluteSessionInProgress

1 dayThis cookie is used to count how many times a website has been visited by different visitors - this is done by assigning the visitor an ID.

Hotjar

_hjFirstSeen

1 dayThis cookie is used to determine if the visitor has visited the website before.

Hotjar

_hjid

1 yearSets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes.

Hotjar

_hjIncludedInPageviewSample

1 dayUsed to detect whether the user navigation and interactions are included in the website’s data analytics.

Hotjar

_hjIncludedInSessionSample

1 dayRegisters data on visitors' website-behaviour. This is used for internal analysis and website optimization.

Hotjar

_hjTLDTest

SessionRegisters statistical data on users' behaviour on the website.

Linkedin

AnalyticsSyncHistory

29 daysUsed in connection with data-synchronization with third-party analysis service.


 

Marketing

 

Source

Cookie name

Duration

Purpose

adsymptotic.com

d/px

SessionCollects data on visitors' preferences and behaviour on the website - This information is used make content and advertisement more relevant to the specific visitor.

bbr.com

sc_timings

PersistentDetermines which products the user has viewed, allowing the website to promote related products.

bbr.com

wps-1

PersistentAllows the customer to add product to cart.

bbr.com

wpsStore

SessionUsed to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences.

Bing

_uetsid

1 yearUsed to track visitors and their behaviour on multiple websites.

Bing

_uetvid

16 daysUsed to track visitors on multiple websites.

Bing

MUID

1 yearUsed widely by Microsoft as a unique user ID. The cookie enables user tracking by synchronising the ID across many Microsoft domains.

Double Click

IDE

1 yearUsed by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the advertiser's ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.

Dynatrace

dtSa

SessionCollects data on the user’s navigation and behavior on the website. This is used to compile statistical reports and heatmaps for the website owner.

Emarsys

scarab.mayAdd

SessionGives accurate recommendations once a user has added items to their basket.

Emarsys

scarab.profile

1 yearDetermines which products the user has viewed.

Emarsys

scarab.visitor

1 yearStores visitors' IDs so we can make sure they have a consistent experience when they visit the website.

Emarsys

cdv

1 yearCollects data on user behaviour and interaction in order to optimize the website and make advertisement on the website more relevant.

Facebook

_fbp

3 monthsUsed by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.

Facebook

fr

3 monthsUsed by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.

Facebook

tr

SessionUsed by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.

Google

ads/ga-audiences

SessionUsed by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor's online behaviour across websites.

Linkedin

bcookie

2 yearsBrowser Identifier cookie to uniquely identify devices accessing LinkedIn to detect abuse on the platform.

Linkedin

bscookie

2 yearsUsed by LinkedIn for remembering that a logged in user is verified by two factor authentication.

Linkedin

lang

SessionUsed by LinkedIn to remember a user's language setting to ensure LinkedIn.com displays in the language selected by the user in their settings.

Linkedin

li_sugr

3 monthsUsed by LinkedIn to make a probabilistic match of a user's identity outside the Designated Countries.

Linkedin

lidc

1 dayUsed by LinkedIn to To facilitate data center selection.

Linkedin

UserMatchHistory

30 daysLinkedIn Ads ID syncing.

Mention Me

mm_id

5 yearsMention Me tracking ID which serves to identify any unique browsers using the Mention Me flow.

Youtube

VISITOR_INFO1_LIVE

179 daysTries to estimate the users' bandwidth on pages with integrated YouTube videos.

Youtube

YSC

SessionRegisters a unique ID to keep statistics of what videos from YouTube the user has seen.

Linkedin

lang

SessionRemembers the user's selected language version of a website.

Youtube

yt-remote-cast-available

SessionStores the user's video player preferences using embedded YouTube video.

Youtube

yt-remote-cast-installed

SessionStores the user's video player preferences using embedded YouTube video.

Youtube

yt-remote-connected-devices

PersistentStores the user's video player preferences using embedded YouTube video.

Youtube

yt-remote-device-id

PersistentStores the user's video player preferences using embedded YouTube video.

Youtube

yt-remote-fast-check-period

SessionStores the user's video player preferences using embedded YouTube video.

Youtube

yt-remote-session-app

SessionStores the user's video player preferences using embedded YouTube video.

Youtube

yt-remote-session-name

SessionStores the user's video player preferences using embedded YouTube video.